About APLYiD — Making AML Simple

OUR MISSION

We take the complexity out of compliance

Let’s be honest. You, your management, your team – even your compliance officer – have all got enough to do without managing AML compliance, client by client, day after day.

OUR OFFERING

Self-serve AML Platform

That’s why at APLYiD we're 100% focused on making AML as painless as possible. We do that by giving you exactly what you need: A self-serve AML platform that embeds and automates AML compliance throughout your business. With client-friendly onboarding and ID verification, real human support on call, and transparent pricing.

We’re partnered with 1,000s of businesses across the world

OUR STORY

An endlessly-evolving platform

APLYiD was founded by Claudia Smith and Russell Smith in New Zealand in 2018. They are not related.

Drawing on their experience developing and implementing credit, ID and biometric solutions for globally-recognised brands, Russell and Claudia saw the need for an AML platform that could be smoothly integrated into an existing business’s ecosystem.

We source the world’s best KYC, AML and KYB technologies and combine them into a single platform that removes the burden of risk and compliance for your business and your customers.

OUR AWARDS

Our awards and accreditations

OUR APPROACH

An expert partner to your business

We operate as true partners with the businesses we work with – through our teams based in Sydney, Auckland and London. We listen closely and relentlessly focus on the details that make AML safer for your business, smoother for your customers and simpler for your team.

No matter the size of your company, you get the same amazing experience, the same world-leading technology and the same level of support.

OUR INVESTORS

Backed by the best

In 2021 we received a Series A investment led by Octopus Ventures, who recognised that ‘APLYiD represented an exciting player in this crucial and growing space.’

OUR TEAM